Entrepreneurship and New Venture Management 7e

Entrepreneurship and New Venture Management covers the key concepts of entrepreneurship and provides comprehensive coverage of the various theoretical aspects to be considered when starting a new business venture. The textbook also offers practical examples to demonstrate the real-life application of the theory.The new edition has been streamlined and chapters have been consolidated to ensure the textbook is user-friendly and accessible to students who are studying entrepreneurship as part of their degree or diploma at universities and universities of technology. Changes to the edition include: ƒ?½ Discussions around the post-pandemic business environment ƒ?½ Additional information on how small- and medium-sized enterprises can leverage technology ƒ?½ The role of globalisation, AI and skills required for the Fourth Industrial Revolution ƒ?½ Updated legislation such as the Employment Equity Amendment Bill 2020 ƒ?½ The role digital marketing can play in establishing and growing a business ƒ?½ Updated examples and case studies. The following resources are available to lecturers who prescribe this title: PowerPoint slides ƒ?½ Solutions manual ƒ?½ Case study bank ƒ?½ Lecturer question bank Student resources will include a self-assessment question bank.